Integrated Annual Report FY25

Supporting art and young artists

Supporting art and young artists

Our purpose as Créateurs de convivialité also lives through our long tradition of supporting creativity and young artistic talent in France. This year once again, we are featuring the diverse and colourful illustrations of three talented young artists as part of our partnership with the École des Arts Décoratifs - PSL.

Emmanuel Tibloux, Director, École des Arts Décoratifs

Drawing is, in itself, a step toward others.

That is the spirit that guided Armelle Antier, Jules Fournier, and Astrid Guinet - three recent graduates of the École des Arts Décoratifs - PSL - as they journeyed to capture the essence of Pernod Ricard across Ireland, Türkiye, and Japan.

Over the course of two and a half months, each artist immersed themselves in their surroundings: observing, listening, sharing meals, sharing journeys, and working alongside local teams. From these experiences emerged images that go beyond simple illustration. They seek to convey something more nuanced: an atmosphere, a mindset, ways of living and working together.

Now in its third year, the partnership between Pernod Ricard and the École des Arts Décoratifs continues to highlight the richness of contemporary young creation. Each edition reveals unique artistic voices and graphic styles, yet always with the same desire to understand, interpret, and share.

This initiative also reflects the values instilled by the school: a mastery of strokes and observation, a sensitivity to the world, and an awareness of how we inhabit it. A sharp eye for gestures and practices - whether rooted in tradition or still emerging.

Armelle Antier (Interior Architecture, 2020) captured the warmth of Ireland through its distilleries and traditional pubs. Jules Fournier (Printed Image, 2024) immersed himself in Türkiye’s vibrant urban life and rich cultural and culinary heritage. Astrid Guinet (Animated Films, 2019) conveyed the delicacy of Japan with the same precision and dedication she found among the Group’s employees.

Over the past three years, this residency-commission programme has built a living collection of experiences. Through the sincere and curious eyes of young artists, it offers a glimpse into culture, work, and conviviality. We are proud to support them in this exploration - and to witness illustration becoming a true language of connection.