For 50 years, Pernod Ricard has been spreading conviviality across the globe - bringing people together with a spirit that is uniquely our own.
During this time, we have experienced major phases of expansion, from conquering new markets to transformational acquisitions that have enabled us to grow and expand our reach. We have diversified our portfolio and developed and deployed digital tools and processes to strengthen our historical assets while pushing further to explore new frontiers. From being a small regional player, we have grown our top-line to become a major international Group with sales in excess of €10 billion.
Now, as we turn the page towards our next chapter, we are ready to kick off a new growth era, building on our solid business fundamentals. This growth era intends to unleash the Group’s optimum performance and boost sustainable and profitable growth.
Mersin, Türkiye