Our commitment to the planet and people is part of who we are. As a business, our resilience is linked to our ability to create moments of conviviality that are sustainable and responsible.
This diagram shows the Pernod Ricard vision to put sustainability and responsibility firmly at the heart of everything they do.
Good times from a good place.
We are respectful guests who care for our terroirs, and partner with farmers and suppliers to protect nature and its precious resources. We are passionate hosts, committed to fighting alcohol misuse and fostering an environment where everyone feels valued, heard and safe.
Our 2030 Sustainability & Responsibility (S&R) roadmap “Good Times from a Good Place” has ambitious targets that underpin the resilience of our business, driving innovation, brand differentiation and talent attraction. It is built on four key pillars: Nurturing terroir, Valuing people, Circular making and Responsible hosting, addressing the material risks of the business. It also directly supports the United Nations Sustainable Development Goals (SDGs) and is aligned to its 2030 plan.
NOÉMIE BAUER, CHIEF SUSTAINABILITY OFFICER
Our Chief Sustainability Officer oversees the strategic direction and global implementation of the Group’s Sustainability & Responsibility (S&R) roadmap, ‘Good Times from a Good Place’, leading a team of sustainability specialists across climate action, regenerative agriculture, water stewardship, circularity, reporting and engagement.
Q: You became Chief Sustainability Officer this year. What inspires you most about Pernod Ricard’s approach to sustainability?
A: I have been part of the organisation for 15 years. Pernod Ricard is an international Group with a family spirit and a long-term vision for the business. You can truly see the benefits of that when it comes to sustainability, as we can commit to a long-term strategy and make a lasting impact over time. It’s a core value of the management team and their commitment shines through.
With S&R now part of operations within Pernod Ricard, our new governance structure brings us closer to the whole value chain, how we create, make and serve our brands.
Our purpose, Créateurs de convivialité, also resonates strongly with me. True to our founding spirit, we believe in bringing people together to strengthen what we do collectively and take care of the people and environment around us.
Q: What is the essence of Pernod Ricard’s S&R strategy?
A: We are addressing all our impacts, from grain to glass. We want to lower our negative impacts and increase our positive ones, while showing our resilience in the face of global challenges including climate change and social unrest.
Our business is closely linked to nature. We source over 100 ingredients to produce our brands, and these are increasingly affected by climate change. Our commitment to S&R is about ensuring the long-term sustainability of our communities and the natural ecosystems we rely on.
That means nurturing our terroirs, limiting our emissions and our water consumption to preserve natural resources, minimising waste at every step and ensuring consumers have healthy relationships with our products by promoting responsible drinking. To create shared value for all our stakeholders, we aim to not only produce our goods and services sustainably and responsibly, but also to foster diversity and inclusion, and create a healthy and safe environment for our employees. All of this is key to having a lasting impact.