Our ambition and competitive advantages
Paris, France
Our shared ambition
Make Pernod Ricard the preferred house of premium brands and experiences.
For both current and future customers and consumers, we aim to be their first choice by creating deep emotional connections with our brands that extend beyond mere product satisfaction.
We strive for exceptional quality in everything we do, enhancing the consumption experience and fostering new, meaningful moments of sharing. This means leveraging our strengths: offering a portfolio of unique brands and nurturing a culture of care and conviviality.
We are committed to delivering top-quality experiences and elevating consumption standards. Our beverages symbolise quality times and we continually seek new, impactful moments of sharing.
