Pernod Ricard is best positioned to harness the continued global consumer demand for quality spirit and wine brands.
We have always demonstrated our ability to thrive when challenged. To reach our ambition to grow more premium brands at scale, we have simplified our organisation to foster mutualisation, efficiently allocate resources and share expertise while accelerating decision-making.
20,600+employees worldwide
4 Must-win markets: United States, China, India and Global Travel Retail
96 Production sites
75 Countries with our own sales force
160+Countries in which are brands are distributed
We’ve delayered and simplified our organisation, replacing 22 management entities with 10(1) :
Each Management Entity encompasses different Market Companies, including one lead Market Company. The Market Companies’ role is to activate the Group’s international brand strategies at the local level and manage the local and regional brands in their portfolio.
We have six global Brand Companies:
Brand Companies are responsible for developing the overall global brand strategy for their respective brands, as well as brand assets that can be deployed at local level by the Market Companies. Brand Companies are also responsible for production and management of their industrial facilities.
(1) as of 1 September, 2023.
