Seizing a world of opportunities

RTD opportunities

Photo of Fredrik Syrén
“RTDs offer consumers choice, in terms of a wide variety of innovative products, different seasonal flavours and an extensive spectrum of formats.”

Fredrik Syrén,Global Managing Director of RTD & Convenience

“RTDs give us the opportunity to enable moments of conviviality anywhere.”
Photo of Francesco Ottaviano
“RTDs align with current consumer desires for accessibility, ultra-convenience, instant gratification and the ability to extend conviviality to all environments.”

Francesco Ottaviano,Global Portfolio Director of RTD & Convenience