INTEGRATED ANNUAL REPORT FY22

Seizing a world of opportunities

Digital moments of conviviality

Photo of Hélène Chaplain
“Connecting individuals and groups will span broader occasions and places thanks to technologies like Web3, the Metaverse and Blockchain, to name a few.”

Hélène Chaplain,Chief Information Officer at Pernod Ricard

Photo of Pierre-Yves Calloc’h
“The virtual world is an opportunity to connect with new generations of consumers.”

Pierre-Yves Calloc’h,Chief Digital Officer at Pernod Ricard

Photo of Eric Benoist
“Absolut.Land allowed Coachella attendees and fans at home to mix and share convivial experiences in a world that encapsulated the spirit of the brand.”

Eric Benoist,Group Marketing and Commercial Director at Pernod Ricard