Integrated Annual Report FY21

Chapter 3 : Our actions : Shaping the conviviality of today and tomorrow

With a new venue, new international focus and new artistic encounters, the Pernod Ricard Corporate Foundation is reaffirming the Group’s commitment to artists: to support the young contemporary art scene in France, to make it accessible to as many people as possible and to promote it here and around the world.

“A tremendous crossroads for artistic exchanges and performances, we wanted to make this Foundation a place for interaction and sharing between the artists, who remain the cornerstone of our project, the public and our employees.”

COLETTE BARBIER, FOUNDATION DIRECTOR

On July 1, 2020, the Ricard Corporate Foundation, created more than twenty years ago, became the Pernod Ricard Corporate Foundation. It has taken up residence at The Island, the Group’s new global headquarters in the heart of Paris, proudly displaying its new address at 5, cours Paul Ricard. Open to the city and the world, it is a true crossroads of exchange and inspiration for visitors as well as for the Group’s employees.

Innovation and continuity

“Art is meant to be shared,” Paul Ricard liked to say. A true art lover and painter himself, the Group’s founder was always an unwavering supporter of contemporary creation. True to its original mission of providing free access to the young art scene in every field of expression, the new Foundation reinforces this longstanding commitment to artists. The original spirit remains intact: to discover fresh talent and accompany their creative process. This new dimension offers greater recognition and visibility to the emerging art scene.

Influencing the city and the world

Located near SaintLazare one of the busiest train stations in Europe and firmly rooted in the local neighbourhood, the new Foundation was designed to offer an ambitious artistic programme while maintaining a more intimate scale. A true multidisciplinary platform dedicated to creation and serving artists, the Foundation is organised around a 300m² exhibition hall, an auditorium and the Traverse, a hybrid space dedicated to performances, temporary installations and conferences. Named in honour of Paul Ricard’s wife, Café Mirette, with its terrace, library and bookstore, also contributes to making the Foundation a warm and friendly place. On the international scene, the Foundation will rely on the Group’s 73 subsidiaries to promote its artistic projects throughout the world.

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EMPLOYEES PRESENT AT THE ISLAND
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A source of inspiration for our employees

In keeping with the Group’s desire to involve its employees in its commitment to society, the Foundation has set up programmes dedicated entirely to them: private visits to discover the exhibitions, sessions reserved for families and ‘1 artwork in 10 minutes’ express sessions.