03
OUR CORE VALUES: AT THE HEART OF OUR CORPORATE CULTURE
Our three core values shape our culture and create a bond between all Pernod Ricard employees, regardless of their function, region or subsidiary.
ENTREPRENEURIAL SPIRIT
- Autonomy
- Initiative
- Boldness
- Taste for risk
This entrepreneurial spirit has been one of the key differentiating factors since Pernod Ricard was established and we cultivate this entrepreneurial spirit by encouraging creativity and innovation within our teams.Furthermore, the Pernod Ricard Leadership Model also fosters this entrepreneurial spirit through a set of specific competencies such as cultivating innovation, courage, driving vision and purpose, decision quality, resourcefulness, etc., which are part of the six Leadership Attributes used globally for assessing, developing and growing our leaders and teams.
MUTUAL TRUST
- Freedom of initiative
- Open dialogue
- Right to fail
We work in the spirit of cooperation and mutual trust. There can be no entrepreneurial spirit without trust in the person taking the initiative. In the same way, trust is the basis of our relationships both internally and externally. As part of our S&R roadmap (see pp. 36-37), for example, we work with our partners to identify and map the social and environmental risks in our supply chains.
SENSE OF ETHICS
- Respect
- Transparency
- Good relationships with stakeholders
There is no conviviality without responsibility and a strong sense of ethics. With this in mind, we launched a worldwide massive open online course (MOOC) on alcohol and responsible drinking. Mandatory for all our employees, its aim is both to inform and to encourage a strong individual commitment to responsible drinking. In addition to the nature of our business, which is the production and distribution of alcoholic products and its inherent need for a strong sense of responsibility, ethics is a core element of our culture and daily activity. In the same way that trust is inseparable from the entrepreneurial spirit, there can be no mutual trust without respect for others. Respect is one of the key ingredients for a diverse and inclusive corporate culture where everyone can be themselves and grow. As part of our Diversity & Inclusion roadmap, this year we launched our new internal ‘Live Without Labels’ campaign (see p. 81) and Catalysis Inclusion survey.
04
AN ATTITUDE: CONVIVIALITY, THE BASIS OF OUR PURPOSE
Conviviality is the last element of our Mindset, and probably the most important since the founding of Pernod Ricard. First, because our three core values only make sense if they are expressed within a convivial environment: there is no mutual trust or initiative without conviviality, which requires simple, informal, direct and transparent relationships. Second, conviviality is our purpose and our business. Our ambition is to transform any social interaction into a moment of authentic, sincere and responsible sharing. In today's uncertain environment, where we need to be ever more agile and fast-paced, conviviality serves as a performance accelerator by maximising exchanges and collaboration. In fact, 83% of our employees believe that conviviality is what makes Pernod Ricard unique(1).
- Data for the 2021 survey was not available at the time of this report, so the figures presented are taken from the July 2019 I Say survey, Willis Towers Watson.
- In the 2021 ranking of the 680 World’s Most Admired Companies, conducted by Fortune magazine.
- In the 2021 ranking of the 500 Best Employers in France, carried out by the magazine Capital.
- In the 2021 Universum ranking, produced by the Swedish company Universum.