Integrated Annual Report FY21

Our story

Our
STORY

01 __ 1975

Creation of Pernod Ricard from the merger of Pernod, founded in 1805, and Ricard, created in 1932 by Paul Ricard.

02 __ 1988

Acquisition of leading Irish whiskey producer Irish Distillers – owner of Jameson.

03 __ 1993

Creation of joint venture between Pernod Ricard and the Cuban rum company, Cuba Ron to market and sell Havana Club.

04 __ 2001

Acquisition of Seagram and their whisky brands (Chivas Regal, The Glenlivet, Royal Salute) and cognac (Martell) categories.

__ 2003

Signing of the United Nations Global Compact, a voluntary initiative based on CEO commitments to implement universal sustainability principles and to take steps to support UN goals.

05 __ 2005

Acquisition of Allied Domecq, doubling the Group’s size to become the world’s #2 wine & spirits company, with brands including Mumm and Perrier-Jouët champagnes, Ballantine’s whisky, Kahlùa and Malibu liqueurs and Beefeater gin.

Membership in the International Alliance for Responsible Drinking (formerly ICAP(1)).

 

__ 2007

Display of a warning for pregnant women on all bottles marketed by the Group is extended to every country in the European Union.

06 __ 2008

Acquisition of Vin & Sprit – owner of Absolut Vodka.

__ 2010

Adhesion to the United Nations CEO Water Mandate.