Royal Salute

Royal Salute continues to strengthen its position as the ‘King of Whisky’ by expanding its prestigious range and engaging the new luxury consumer through innovation, stretching the boundaries of luxury Scotch.

The new 21‑year‑old Snow Polo edition is the perfect winter Scotch and Royal Salute’s first blended grain whisky. Bottled at 46.5%, it pays tribute to the winter sport’s birthplace, St Moritz, by matching its latitude coordinates. In another first, Royal Salute unveiled its inaugural 25‑year‑old expression, The Treasured Blend, inspired by the Crown Jewels and honouring the Scotch’s royal heritage. For another new tasting experience, Royal Salute fully finished a 29‑year‑old blend in Pedro Ximénez casks, offering a one‑of‑a‑kind Scotch with a unique Spanish influence. Finally, The Time Series is a 52‑year‑old Single Cask Finish whisky blended from some of Royal Salute’s oldest and most valuable whiskies and finished in one single cask for 14 years. Exceptional in every way from the art of blending to the rich detailing evident on each flagon, these new Scotch whiskies capture Royal Salute’s expert blend of tradition, craft and innovation.

« These new outstanding whiskies embody our vision to open up the brand to a new generation of luxury consumers, inviting them to cultivate a life of enrichment and wonder through our portfolio of rare and precious Scotch whiskies. »

Mathieu Deslandes,
Marketing Director, Royal Salute

+ 25 %

VOLUME GROWTH IN TAIWAN,
ROYAL SALUTE’S #1 MARKET IN 2019/20