Our history

Chapter 1. Our Group : Accelerating our transformation

Our history

Notre histoire

« IN ORDER TO KNOW WHERE YOU'RE GOING, YOU NEED TO KNOW WHERE YOU COME FROM. »

PATRICK RICARD


1975

Creation of Pernod Ricard from the merger of two French anise-based spirits companies: Pernod, founded in 1805, and Ricard, created in 1932 by Paul Ricard.

1988

Acquisition of leading Irish whiskey producer Irish Distillers – owner of Jameson.

1993

Creation of joint venture between Pernod Ricard and the Cuban rum company, Cuba Ron to market and sell Havana Club.

2001

Acquisition of Seagram, securing key positions in whisky (Chivas Regal, The Glenlivet, Royal Salute) and cognac (Martell) categories.

2003

Signing of the United Nations Global Compact.

2005

Acquisition of Allied Domecq, doubling the Group’s size to become the world’s #2 wine & spirits company, with brands including Mumm and Perrier-Jouët champagnes, Ballantine’s whisky, Kahlùa and Malibu liqueurs and Beefeater gin.

Membership of the International Alliance for Responsible Drinking (formerly ICAP(1)).

2008

Acquisition of Vin & Sprit – owner of Absolut Vodka.

2010

Adhesion to the United Nations CEO Water Mandate.

2011

Upgrade of Group’s credit rating to investment grade.

Launch of Responsib’ALL Day, Pernod Ricard’s annual social engagement volunteer event involving the Group’s entire workforce.

2012

Signing of the Wine & Spirits Producers’ five commitments to promote responsible drinking.

2015

Appointment of Alexandre Ricard as Chairman & CEO.

2016

Acquisition of majority stake in Black Forest Distillers GmbH – owner of the super-premium gin, Monkey 47.

Signing of the United Nations Sustainable Development Goals. (2).

The Institut Océanographique Paul Ricard celebrates its 50th anniversary.

2017

Acquisition of majority stake in high-end bourbon producer Smooth Ambler and in Del Maguey Single Village, the #1 mezcal in the United States.

2018

Nomination of Pernod Ricard as a member company of Global Compact Lead (3).

Adhesion to the New Plastics Economy led by the Ellen MacArthur Foundation.

2019

Launch of new 2030 Sustainability & Responsibility roadmap 'Good Times from a Good Place'. 

Acquisition of the super-premium gin, Malfy.

Acquisition of a majority stake in super-premium bourbon Rabbit Hole Whiskey.

Acquisition of Castle Brands (Jefferson's), expanding our bourbon and whiskey portfolio.

Acquisition of Firestone & Robertson Distilling Co, owner of the super-premium Texan whiskey TX.

Breaking ground for the first single malt distillery in continental China at Emeishan (Sichuan).

2020

Announcement of our commitment to ban all single-use plastic at the point of sale, by 2021.

Inauguration of The Island,  the Group’s new flagship in Paris, which brings together all its Parisian offices and 900 employees.

(1) International Center for Alcohol Policies. 
(2) Organisation des Nations Unies.
(3) https://www.unglobalcompact.org/take-action/leadership/gc-lead
(4) Responsabilité Sociétale de l’Entreprise.